Serena Fox

Fine Jewellery and Precious Gems

Serena Fox is an accomplished designer, carver and jeweller, whose talents are recognised within the industry and beyond.

A Freeman of the Worshipful Company of Goldsmiths; her clients have included Garrard the Crown Jewellers, Prince Bernard of the Netherlands, The Worshipful Company of Saddlers, Formula 1 and celebrities.

Serena is a regular exhibitor at the Goldsmiths Fair held annually in London. This esteemed, competitive showcase, where jewellers are asked to submit pieces prior to selection, attracts a national and international audience. You can visit Serena at Stand 60 during week two of this years Goldsmiths’ Fair 5th – 10th October 2021.

As well as new and exclusive jewellery designed for the show, pieces from Serena’s collection will be available to purchase. If you would to view a specific piece please contact Serena ahead of your visit. it will also be possible to discuss Bespoke Commissions with her.

Serena Fox jewellery designer

Serena Fox at her London studio workshop


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Visits to the sea during Serena’s childhood left a deep affinity for the oceans and marine life. Her designs are influenced by underwater forms of plant and sea life although she occasionally introduces terrestrial design in flora and fauna.

Serena studied at Camberwell College of Arts and Crafts and learned silversmithing before becoming the jewellery designer she is today. All designs are made by Serena and the team she shares with her husband Richard in their London workshop.

Serena’s travels around the world, sourcing precious, ethically sustainable gems – as well as observing marine and sea life – greatly influence her designs.

She can be seen by appointment at her London studio.

Serena Fox jewellery

Sketches by Serena are the start of the design process

…this leads to exquisite, inspiring jewels to treasure, all made by expert craftsmen

Serena Fox Bespoke Commissions

Individually Designed Pieces

Serena Fox

Jewellery Designer

Working with exquisite, ethically sourced, sustainable gems

Sea Pod Bracelet isolated

Contact Us


Serena Fox
Fox Silver Ltd
8-28 Milton Avenue



+44 (0)20 8683 3331